5 Ways to Profitably Connect to Millennial Moms
With a buying power of $170 billion, these women are a force to be reckoned with. They’re a diverse group and demand to be marketed to in new, authentic ways.
Not only will you gain top trends, but also reveal:
- Millennial moms’ top concerns when choosing a brand.
- Which emotion evokes the most engagement with moms.
- The component moms value over price.
- How the most-connected generation shares information. .
Excerpt: Allow customers to “own” their journey. 42% of moms’ ages 18-34 say most advertising isn’t geared towards them. The market is begging for your brand to individualize its message. If you don’t begin to tailor your marketing efforts you will be left behind.