Guide to Generating ROI Through Leveraging High Schools
High schools hold tremendous potential to drive ROI. Discover how to align your brand’s main goals with an effective local strategy. There are many ways to win in high schools.
This guide will share:
- 5 lessons from high school marketing successes.
- The problem with common high school marketing.
- Best channels for impact outside of sports programs.
- How to implement a multi-faceted marketing strategy.
Excerpt: The #BestNightEver campaign aligned with students’ interests and combined digital and physical elements to something extremely relevant to their audience, PROM! The multi-layered strategy targeted 45 high schools, secured front-page newspaper headlines, and generated more than half-a-million social media entries. What does your target audience care about?